Culture moves fast—but understanding takes time. JJJOZ is a space for Korean beauty, fashion, and culture, with thoughtful takes on the ideas behind the trends. Clear, curious, and made for anyone who wants more than what’s popular.

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If you’ve recently watched Netflix’s animated film KPop Demon Hunters, you may have noticed something unexpectedly traditional in the middle of all the pop-star styling: the gat (갓)—the classic black,…
